National Spots for Walk MS

Direct-Edit is wrapping up a great project – a series of 5 national PSA’s for the National Multiple Sclerosis Society promoting Walk MS and Bike MS, their top annual fundraising events. Mark Serratoni wrote and produced the spots working with Sandi Genova serving as executive producer out of the National MS offices in Denver. Shot on location in southern California and in the rolling farmland north of Denver, CO., there were significant challenges making the spots look generic enough for play in all 50 states. In early spring, watch for the spots in local markets across the country and possibly some national cable, broadcast and in theater exposure. When you do see the spots, get involved in your community event and help us advance the fight against Multiple Sclerosis.